HAIR ROOTS (Paul Mitch) Color
See it First
Now INOA is extending the lifetime of your cool blonde, with a new high-resistance technology. Introducing INOA Blonde Resist, this patented formula stabilises and preserves the cool reflects inside of the hair fibre, resulting in an anti-brassy blonde that lasts up to 8.5 washes*. Our first permanent hair colour without ammonia, with an oil delivery system for improved care, leaving your blonde hair feeling better conditioned* and more radiant than before application. The end result is a cool, natural looking blonde , full of depth and different tone levels.
Majiblond Pure, cool or luminous warm blonde shades.
Majicontrast Visible color results on dark natural or dark coloured hair.
Majirel mix Unlimited color creation, for ultra personalised shades.
Majirouge Pure, vibrant and intense, longlasting copper and red shades.
Majimeches Luminous, natural, golden highlights.
- Micro-molecular technology – requires lower levels of ammonia to open the hair cuticle
- XG DYESMARTTM System – allows for maximum penetration, greater colour longevity and predictability
- 78 brilliant shades – unsurpassed grey coverage, rich red series, exceptional highlift serie
- Beeswax base with PUREXG Protection System – easy to mix and apply. Beeswax, cottonseed oil and rice milk leave hair shiny and healthy-looking
- Forget the guesswork – the colour you envision is the colour you achieve. Always predictable, always beautiful.